Back to event

Shaping the Future of Retail with Media
5th of February, 2025 | 08:00 AM - 06:00 PM
InterContinental Athénée Palace, Bucharest
Register now
8:00 AM - 9:00 AM
Registration and Networking Breakfast at InterContinental Athénée Palace Hotel.
9:00 AM - 9:15 AM
Welcome Address

Opening remarks, introduction to the event, and an overview of the day's agenda.

Dan Petre
Dan Marc
9:15 AM - 10:00 AM:
Keynote Address

The Evolution of Retail Media: Trends and Future Outlook

Andrew Lipsman
Leading Retail Media Analyst & Consultant
10:00 AM - 11:15 AM
Panel Discussion
Cross-Channel Synergies: How Retail Media Complements Other Advertising Channels and How to Measure It
Roger Dunn
Top Retail Expert,
RETHINK Retail
Cristian Costache
Head of Digital Media
Dentsu Romania
Silviu Caciur
CTO
Publicis Groupe Romania
Laura Badea
‍Global eCommerce Partner
GroupM
Stefan Chiritescu
Global Marketing Director
Purcari Wineries Group
Dan Balotescu
Managing Partner Media
Investment (The Group)

Moderator

Dan Petre
11:30 AM – 12:00 PM
Case Study Presentation: Heineken
Successful Retail Media Campaign for Birra Moretti: Lessons Learned and Best Practices
Ramona Voicu
Head of Media for Heineken Romania
Cristian Costache
Head of Digital Media at Dentsu Romania
12:00 PM - 1:30 PM: Lunch Break
1:30 PM – 2:00 PM
Media Expert Perspective
Retail’s New Gold Rush: Data & Media
Colin Lewis
Retail Media Works
2:00 PM – 3:00 PM
Retail Expert Fireside Chat
Transforming Your Retail Company at The Speed of Disruption
Steve Dennis
Author of Remarkable Retail

Moderator

Dan Petre
3:00 PM - 3:50 PM
Case Study Deep Dive Panel
Scaling Effective Retail Media Revenues for Profi Romania
Calin Costinas
Deputy CEO Profi Romania
Catalin Pavel
CIO
Profi Romania
Dan Marc
CEO
Footprints AI

Moderator

Colin Lewis
Retail Media Works
4:00 PM - 4:50 PM
Tech & AI Expert Panel Discussion
Future-Proofing Retail: The Role of Data & AI
ShiSh Shridhar
Retail Global Lead, Microsoft
Irina Raicu
GenAI Speaker
AI Leader @Microsoft
Ana Burica
Director of Business Growth and Strategy Infobip

Moderator

Dan Petre
5:00 PM - 5:15 PM
Closing Remarks
Summary of key takeaways, thank you note to the attendees and speakers
Dan Petre
5:15 PM
Networking and VIP Lounge
Details: Attendees can continue networking and discuss potential collaborations, including 1:1 in the VIP Lounge.

Be part of the 1st Retail Media Summit in CEE

Register now

for a chance to secure one of the 10 exclusive invites to the Retail Media Summit,
a premier, invite-only event in Bucharest hosted by Footprints AI.

While attendance is limited to an exclusive guest list, we’re offering a unique opportunity for industry professionals to join this transformative gathering and engage with the future of retail media.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.